In-House Agency & Brand Studio Production | CREE8
THE LIVE CONTENT GAP
The event is live.
Your workflow
should be too.
Live production teams are under pressure to create more content, for more destinations, in less time. Traditional workflows still depend on production teams being physically close to the venue, waiting for files to finish recording, transferring large media assets, or moving content between disconnected systems. By the time editors and social teams receive the footage, the moment may already be gone.
Content Arrives Too Late
Editors often wait for recordings, transfers, or conversions before they can begin.
Teams Are Tied to the Venue
Production talent, editors, and equipment frequently need to travel to each event.
Workflows Are Fragmented
Contribution, storage, editing, collaboration, and delivery happen across separate systems.
Audiences Expect More
Fans want highlights, interviews, replays, and social content while the event is still unfolding.
Give every
production team
immediate access
to the moment.
Editors
Producers
Social Teams
Production Operations
Editors
Work on full-resolution live content from cloud-based workstations while it is still being recorded.
Start highlight packages sooner
Use familiar editing applications
Access high-performance CPU and GPU resources
Collaborate without downloading media locally
How CREE8 Edited Live NAB Footage Across the World - YouTube
How CREE8 Edited Live NAB Footage Across the World CREE8. Studio In-A-Box
CREE8. Studio In-A-Box43 subscribers
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FROM CAMERA TO CLOUD TO AUDIENCE
A complete live
content workflow
in one environment
CREE8 works with your existing encoders, production tools, and delivery infrastructure, giving your team a faster path from live capture to finished content.
01 / CAPTURE
Send live feeds from the venue
Using your existing encoder or production infrastructure. Supports SRT, HLS, and RTMP.
02 / INGEST
Feeds land in secure cloud storage
Incoming feeds are captured directly. Media becomes available to the team as it is created.
03 / CREATE
Editors open the growing file
Work in Adobe Premiere Pro or DaVinci Resolve from a CREE8 virtual workstation. No uploads. No proxies.
04 / COLLABORATE
All teams share the same project
Editors, producers, graphics, and social teams work from shared storage across any city or time zone.
05 / DELIVER
Publish from the cloud
Finished packages, highlights, clips, and social content delivered to broadcast, digital, and social channels.
START BEFORE THE RECORDING STOPS
Edit the event
while it's still
happening
CREE8 brings growing file workflows into the cloud. As a live feed is captured, the file continues to grow while remaining available to editors. Teams can open the original media and begin creating highlights, replays, and social content before the event concludes.
Unlike workflows that depend on proxies or partial copies, CREE8 provides access to the full-resolution growing file in the cloud.
PRACTICAL EXAMPLES
Built for every kind of
live moment.
Live Sports Highlights
Editors begin cutting game highlights while the match is still underway, helping broadcasters and leagues deliver timely packages.
Social Content During the Event
Social producers access the same live media as the broadcast team and create clips for Instagram, TikTok, YouTube, X, and sponsor channels.
Remote & At-Home Production
Editors, producers, and specialists work from different locations without transporting an entire post-production environment to the venue.
Press Conferences & Interviews
Post-event interviews can be captured, edited, branded, and distributed quickly from the same production environment.
Multiday Tournaments
Reusable cloud environments support multiple matches, locations, teams, and production crews without rebuilding the workflow for every event.
Live Entertainment & Cultural Events
Concerts, award shows, conferences, and festivals use the same workflow to accelerate recaps, promotional assets, and digital content.
Podcast & Live Streaming
Live podcast recordings, panel sessions, and streamed content can be clipped, branded, and distributed across platforms while the session is still running.
NOT ANOTHER DISCONNECTED VIDEO TOOL
The production
environment around
your live content.
CREE8 is not trying to replace your encoder, editing application, or delivery network. It connects the systems your team already trusts and removes the complexity between them.
TRADITIONAL LIVE WORKFLOW
CREE8
Files copied between multiple systems
Media remains in one cloud environment
Editors wait for recordings or transfers
Editors begin from the growing file
Teams rely on venue-based infrastructure
Teams work securely from anywhere
Separate tools for storage, compute, and collaboration
Unified production workspace
Infrastructure sized for peak requirements
Resources scale with the production
Limited visibility into technology usage
Centralized operational and cost visibility
DESIGNED TO FIT YOUR WORKFLOW
Use the tools
you already know.
CREE8 is designed to integrate with existing live production environments instead of forcing teams into a closed ecosystem. Your workflow does not need another silo — it needs one place where everything works together.
Contribution Support
Accept feeds from encoders and production systems using SRT, HLS, and RTMP workflows.
Editing Applications
Run Adobe Premiere Pro and DaVinci Resolve on cloud-based virtual workstations.
Shared Cloud Storage
Give authorized team members access to the same project media and growing files.
High-Performance Compute
CPU and GPU workstation configurations for editing, graphics, transcoding, and more.
Delivery Workflows
Move finished content from CREE8 into downstream broadcast and distribution systems.
Security and Control
Role-based access, isolated workspaces, encryption, and enterprise authentication.